What Makes Zillow A Top Choice For Real Estate Buyers

When searching for a property outside your MLS, where do you go? Zillow. They became the household name in real estate search by innovating where others didn’t. Realtor.com had the opportunity but didn’t adapt fast enough. Consumers wanted access to data, and Zillow gave it to them. Now, Homes.com is stepping up, making big moves with Super Bowl ads and more. But can they compete? Zillow’s dominance wasn’t luck—it was strategy. Will they stay on top, or is another shift coming? #Zillow #RealEstateSearch #HomeBuying